(eBook PDF) Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace, Global Edition 8th Edition
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(eBook PDF) Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace, Global Edition 8th Edition – Instant Download
(eBook PDF) Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace, Global Edition 8th Edition – Digital Ebook – Instant Delivery Download
Product details:
- ISBN-10 : 0134729404
- ISBN-13 : 978-0134729404
- Author: Courtland Bovee, John Thill
For the past two decades, business communication has been in a constant flux, with email, web content, social media, and mobile devices changing the rules of the game. Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace equips you with the fundamental skills for a career in the modern, mobile workplace. With a balance of basic business English, communication approaches, and the latest technology, the text covers writing, listening, and presentation strategies in a contemporary manner. In the 8th Edition, Bovee and Thill provide numerous exercises, tools, and online resources to prepare you for the new reality of mobile communications, and emerging trends, for a bright start in the business.
Table contents:
PART 1: BUSINESS COMMUNICATION FOUNDATIONS
1 Professional Communication in Today’s Digital, Social, Mobile World
2 Collaboration, Interpersonal Communication, and Business Etiquette
PART 2: THE 3-STEP WRITING PROCESS
3 Planning Business Messages
4 Writing Business Messages
5 Completing Business Messages
PART 3: BRIEF BUSINESS MESSAGES
6 Crafting Messages for Digital Channels
7 Writing Routine and Positive Messages
8 Writing Negative Messages
9 Writing Persuasive Messages
PART 4: LONGER BUSINESS MESSAGES
10 Understanding and Planning Reports and Proposals
11 Writing and Completing Reports and Proposals
12 Developing and Delivering Business Presentation
PART 5: EMPLOYMENT MESSAGES AND JOB INTERVIEWS
13 Building Careers and Writing Resumes
14 Applying and Interviewing for Employment
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